What does a webshop cost to build?

Having a webshop built is an investment that should pay for itself. The question isn't only what it costs, but what it delivers. The price strongly depends on your range, the desired functionality and how much custom work you need.

What does the price depend on?

• The number of products and product variants
• Payment methods and the chosen payment provider
• Inventory management and possibly multiple warehouses
• Connections with accounting, shipping or a PIM
• The degree of custom work in design and checkout

Custom versus a standard platform

An off-the-shelf platform looks cheap, but you often pay monthly per extra feature and are stuck with their structure. A custom-built webshop with modern technology is faster, more scalable and gives you full control over the checkout, exactly where conversion is won or lost.

Conversion pays for itself

A fast, clear webshop with a smooth checkout directly leads to more sales. A few percent higher conversion quickly outweighs the build costs. That's why with every webshop I invest in load speed, a logical flow and a checkout that prevents drop-offs.