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Concurrentiescanner zorgportaal
Competitive-intelligence scanner comparing a healthcare portal with five competitors across 117 features, with a clear gap analysis of where the product leads or lags.
A product team wanted to firmly back up their position versus competitors, but lacked the overview. This scanner compares the healthcare portal with five competitors across 117 features and delivers a clear gap analysis: where you lead, where you lag. Grounded decisions instead of assumptions.
The problem
The product team couldn't firmly back up their position versus competitors.
What I built
- Comparison across 117 features vs 5 competitors
- Clear gap analysis of where the product leads or lags
- Based on a real research run